MYRIAM CAMHI engaged SYG Arquitectos, one of our trusted business partners, to design a new shop in Bogotá, Colombia. As they explored the interior design process, the team at SYG recognized that the existing brand felt stale—overly corporate and detached from its authentic beginnings.
SYG invited us to join the creative process with a clear mandate: preserve the timeless brand values established by MYRIAM CAMHI while crafting a forward-looking identity defined by flexibility, modernity, and adaptability. We seized the opportunity to refresh the brand by creating a dynamic design system for use in both current retail outlets and future ventures.
MYRIAM CAMHI embodies indulgence by harnessing the freshness of its ingredients and elevating the quality of every preparation. The brand reflects deep expertise and meticulous attention to detail, delivering an exquisite sensory experience and inspiring trust with every bite.
Rooted in rich national tradition and the familial spirit championed by its founder and namesake, MYRIAM CAMHI evokes nostalgia and love, inviting you to create memorable moments that transcend generations.
Driven by responsible craftsmanship and a passion for spreading joy, MYRIAM CAMHI celebrates the authentic taste of nature, honoring a legacy that endures and reinvents itself with every creation.
Branding Style Guide + Usage
Graphic Design + Murals
